WITH OUR SINCERE APPRECIATION THIS HOLIDAY SEASON All of Us at Creative Golf Marketing Wish You Peace, Joy and Prosperity in the Coming New Year.
Our desire has always been to bring in new members who will truly enjoy Warwick Country Club with their family and friends for many years to come. We have added new members into almost every category we offer and have already begun to see them partake and experience all aspects of our club. It goes without saying, we would not have been able to welcome so many new members without Creative Golf Marketing.
On behalf of the Lochmoor Club, I want to thank Creative Golf Marketing for our relationship and for three years of successful membership campaigns. It was a pleasure working with you and your staff.
Private clubs in 2019 should continue to focus on the 21st century needs and demands of their current and potential members. And, without question, private clubs evolving with their recreational amenities, recognition of attitudes/beliefs of Millennial's, ever changing social structures and forward-thinking strategic planning are enjoying vibrant memberships and strong financial performance.
"The end result of our collaboration with the Creative Golf Marketing team was 72 new families have joined La Grange over the past year. We could not have asked anything more from our experience and would not hesitate to work with Creative Golf Marketing again in the future."
Different is great and unique is better. And, providing unique and different events for the membership of a private club is what all private clubs should be striving to provide their membership.
We live in a world of ‘gamification’ and competition. Fantasy golf is an example of bringing the concept of gamification to the golf industry.
How do you communicate with your members? This question may be more important than you’d imagine. Do you include both the names of the husband and wife you are trying to reach?
It well known that ‘natural’ or ‘uncontrollable circumstance’ attrition rates average around six to eight percent for golf and country clubs and can range as high as twelve to fourteen percent in city and yacht clubs. The most common uncontrollable... Continue Reading →
We are proud and very excited to be named the ‘Best Membership Marketing’ firm by the Editors of Golf Digest magazine – the golf industry’s complete guide to services, products and golf across the globe. This is the second year... Continue Reading →
cog·ni·tive dis·so·nance (n) An individual who holds two or more contradictory ideas or values at the same time, especially as relating to behavioral decisions and attitude change In our daily lives, there are many instances of cognitive dissonance. For example,... Continue Reading →
Resigning from a private club is a very serious proposition for both parties involved. Club leadership needs to be aware of the desire of the current member to leave/resign from the club. A resignation from the club has a significant effect... Continue Reading →
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Creative Golf Marketing is honored to be listed as one of the 'can't miss' exhibitors at the CMAA World Conference - Club Business Expo in the January/February issue of the Club Management magazine. The two-day Club Business Expo features 250... Continue Reading →
Consultant Steve Graves is a big fan of membership directors and their function in bolstering membership numbers in clubs. "The private club industry has been improving because of these talented professionals," Graves declared during the World Conference on Club Management... Continue Reading →
Over the past two years, Talbot Country Club has engaged Creative Golf Marketing for membership development and we are very proud of the successful results. In addition to bringing in over 100 new members over two years, our relationship with... Continue Reading →
Membership Professionals and Communication Directors are always seeking out a story or a fun highlight to recognize a group or individual within the club. One leadership position in the private club industry that is not represented as publicly as other... Continue Reading →